Polestar Accelerator

Motion graphics and identity

Accelerator is Polestars premier event for entrepreneurship. It’s a competition were employees get to submit ideas on how to improve our product. The event culminates in a live show hosted in Polestar HQ Studio and streamed online. From all entries, five finalists are selected to pitch their ideas live in front of a panel of judges.

I created a visual identity and assets to promote the event and create an entertaining show. The identity was based on Polestar's visual guidelines but had its own expression within it.